Writing web copy is the most time consuming part of a website project; however, many of my clients do it themselves successfully. I don’t think I’ll be psyching anyone out unnecessarily if I say most everyone finds it challenging. Here’s what makes this a challenging project: * It takes time. Say you want to start … Read more
Have you ever gone on a date and the guy or gal droned on and on about themselves and failed to ask about you? Most of us know it is bad form not to listen to the person you are out with. Not listening almost certainly guarantees there will be NO follow phone call or … Read more
In writing this article I started researching the meaning of A Whole Ball of Wax and I found this photo. I hope you’ll find it funny in a Monty-Python-sort-of-way. I can’t even be sure that’s wax. So moving on to the reason for this article, one of the ways I feel I am extremely helpful … Read more
Like many people, Jane Austen is among my favorite writers and I’ve read her books again and again. Recently, I read a blog article on the Hubspot Internet Marketing Blog that combined Jane’s name and a advice about good behavior on social media. I read many but not all the articles in the Hubspot blog … Read more
I know many of you readers have sales and marketing first and foremost in your thoughts. I’m seeing that sales are more competitive right now–more prospects are getting more bids for the work they need to do. So all of us would do well to tune up our websites. On the other hand, it’s … Read more